“It’s Aaron” has become part of the local lexicon, as this community service project designed by Milwaukee Attorney David Gruber and the NFL’s reigning MVP, Aaron Rodgers, is finishing its third season. Attorney David Gruber will talk about how a simple public service campaign grew into the most recognized, cause-related marketing campaign in the community. … Read more »
Events
Young Pros April Event
Thursday, April 23 5:30-7:00pm The Commons, 170 S. 1st St., 2nd Floor $5 members $8 non-members “Accept the Challenge: Become Accredited in Public Relations.” Featuring a panel discussion of Accredited PR professionals invited to share their experience and give insight into how an APR has helped their PR and marketing careers. Speakers include: Laura Monagle:… Read more »
Paragons Award Luncheon
The 2015 Paragon Awards Banquet will be held from 11:30 a.m.-1:30 p.m. on Thursday, May 21, at Potawatomi Hotel & Casino in the Woodland Dreams Ballroom. To purchase tables or tickets see below. Our results are in! We are proud to honor over 30 individuals, businesses and local agencies for this year’s event. We received nearly 60 Paragon… Read more »
Memes and Misappropriation: Navigating the Wild West of Social Media
Thanks to PhotoShop, meme generators and social media, company logos and individual photos can quickly be manipulated, parodied and distributed, with serious implications for the brand or the professional. What do you do if your company, client or CEO becomes the target of online jokes or insults? What are your tactical options, what are your… Read more »
Unleashing the Power of Storytelling To Build Trust and Influence Audiences
As communicators, we are bombarded with study after study attesting to the power of stories to move and persuade audiences. Stories humanize us. They put a face on an issue. They give life to data. And they help us connect with and relate to audiences in a way that everyday words cannot. But what exactly… Read more »
PRO DAY 1/2 Day event for PRSSA Members and Other Students
The 2015 PRO Day which is again being sponsored by Eisner Creative Foundation (ECF) and Big Shoes Network , is set for Friday, April 17 at the Marquette Student Union, 1250 W Wisconsin Ave. in Milwaukee. The event will start with networking and registration in Ballroom E from 11:30 to noon. Then, at noon, students will be participating in… Read more »
Gen C: A Generation of Connection, Creation, Community and Change
Is Gen C another name for Millennials? No. Is Gen C defined by age? No. Is Gen C about selfies, #YOLO and FOMO? No. (Well maybe just a little) So then what is Gen C? Gen C isn’t another demographic. It’s a generation based on a culture of connection, creation, curation and community. It’s a… Read more »
“The Social Media Game: What’s Next?”
The digital and social media landscape has changed dramatically in the past ten years. Do you know what it will look like in 2024? Join us for a presentation by Caity Strong, Senior Strategist at Milwaukee social media agency, Sosh for her view on what factors contribute to successful social media platforms and campaigns, as… Read more »
SATURDAY SEMINAR: Who do you know? How to create an expert source program to gain positive publicity
As journalists today face tighter deadlines and shrinking news staffs, they are reaching out for help to create captivating content on a quick turnaround. So, when reporters call, do you know who the experts are in your organization that you can turn to? In this Saturday seminar, learn how to develop an expert source program… Read more »
PR Palooza 2014
This year’s PR Palooza is Wednesday, Dec. 10, 5-8 p.m., at the Miller Caves at the MillerCoors Complex on on 42nd and State Streets. Register now for Milwaukee’s premier public relations and communications networking event. This exclusive annual holiday celebration is limited to 100 attendees. You must be 21 or older. Guests receive three beverages… Read more »